Marketing Technology Assessment
Your marketing stack, reviewed.
Score
73/100
Annual spend in this area
$26,400
Possible annual saving
$2,496
Hours back per month
1
This is an illustrative example for a typical small business. Your own numbers come from your answers to the 40 questions in this assessment.
What this report says
Marketing Technology Assessment scored 73 out of 100 for this example business. Your marketing stack is already working well, while fit is the area costing the most time and money right now. Fixing the three items below is worth roughly $2,496 a year and 1 hours a month.
The score averages how you rated each area. You scored highest on your marketing stack and lowest on fit.
What is working
- Your marketing stack is working well (100/100).
- How work actually flows is working well (88/100).
Where you are losing money
- Fit is the weakest area at 42/100.
- Integration is the weakest area at 67/100.
Scores by area
Quick wins
Fix the biggest gap in fit
One contained change that removes the most day-to-day friction.
Remove the duplicate step nobody owns
Work is being redone because two places hold the same information.
Write down how this should work
So it survives holidays, new staff and busy weeks.
Your 30/60/90 day plan
First 30 days
- • Fix the highest-impact issue in fit.
- • Cancel the overlapping subscription identified above.
- • Give every recurring task a named owner.
Days 31–60
- • Document the new way fit runs.
- • Automate the manual handoff between the two busiest steps.
- • Train whoever covers this area when you are away.
Days 61–90
- • Review the savings against the plan.
- • Re-run this assessment and compare your score.
- • Move on to strengthening your marketing stack further.
What the full report also includes
- Cut duplicate marketing tools
- Improve data flow
- Reduce monthly spend
- A priority matrix of impact against effort
- Recommended tools and automations for your situation
- A tracked checklist you can tick off as you go
- PDF and spreadsheet export
Run Marketing Technology Assessment on your own business
About 12 minutes of questions. Your report is ready the moment you finish. One-time $69.